Appetite for Destruction

Winner of the Platinum Muse Creative Award for Best Trailer
Winner of the Telly Award for Best Title Design

In an era of so-called “snackable” content, Attack on Titan fed its fans four-course meals of action, drama, fantasy, and horror across four satiating seasons. To celebrate the immensely popular human-vs-carnivorous-giant anime’s conclusive final episodes, we worked to whet its fandom’s appetite for destruction with a spot rich in visceral visuals and shocking situations. Our appetizer calibrates viewer palates with footage of giants devouring humans, infused with a taste of the show’s wider combat-driven intrigue, notes of apocalyptic explosions – all topped with a dash of humor for balance.

I would be lying if I told you this concept wasn’t based on the time that Homer went into space and ate chips in zero gravity. If you know, you know. 

My Role: Art Director// Concept// Creative Director// Producer// Design
Anibal Nunez: Creative Director// Head of Video
Joe Humpay: Motion Graphics
Edit/Sound Design: Voordeel
Senior Creative Producer: Namiko Yonodo
Production Manager: Tiffany Loving